How TrafficMaster’s Edwards Oak LVP Combines Beauty, Durability and DIY Simplicity
The Flooring Dilemma Solved
Homeowners face a universal challenge: finding flooring that balances aesthetic appeal with practical durability. Many settle for either beautiful hardwood that scratches easily or durable surfaces that lack warmth. The wrong choice leads to constant maintenance, premature replacement, and rooms that never quite feel “finished.”
TrafficMaster’s Edwards Oak Luxury Vinyl Plank (LVP) shatters this compromise with its 100% waterproof construction, 30-year residential warranty, and authentic wood visuals – all at just $99.99 per pallet covering 768 sq. ft.
Engineering Excellence: The Three-Level Breakdown
1. Physical Structure
- 4.4mm thickness with 6mil wear layer
- 6″ x 36″ plank dimensions for balanced visual flow
- Pre-attached underlayment for sound absorption
- Angle-angle locking system for seamless installation
2. Performance Layers
- UV-cured wear layer resists scratches and stains
- Rigid core construction prevents denting
- Waterproof core protects against spills and humidity
- Embossed texture mimics real wood grain
3. Installation System
- Click-lock technology eliminates glue
- Floating floor design adapts to subfloor imperfections
- Compatible with most existing floors (tile, wood, concrete)
- Trim-friendly edges for professional finish
How Edwards Oak Outperforms Premium Alternatives
| Feature | Edwards Oak LVP | Brand A Hardwood | Brand B Laminate |
|---|---|---|---|
| Water Resistance | 100% Waterproof | Vulnerable to moisture | Limited water resistance |
| Installation Cost | DIY-friendly ($0.13/sq.ft) | Professional required ($3-5/sq.ft) | DIY possible ($0.20/sq.ft) |
| Basement Suitability | Below-grade approved | Not recommended | Risk of moisture damage |
| Pet Performance | Scratch-resistant | Shows scratches | Moderate resistance |
The Emotional Advantage
While competitors focus on technical specs, Edwards Oak delivers peace of mind through its worry-free warranty and design confidence with coordinated trim options. The realistic wood visuals provide status appeal without the hardwood price tag, creating what customers describe as “the perfect balance of luxury and practicality.”
From Frustration to Flooring Triumph: A Homeowner’s Journey
The Breaking Point
Sarah’s original hardwood floors showed water damage from a kitchen leak, while her basement laminate buckled during humid summers. “I was constantly worrying about spills and cleaning products,” she recalls. “The floors dictated how we used our home.”
The Discovery
After researching waterproof flooring options, Sarah chose Edwards Oak for its authentic wood look and ability to handle her active household. The click-lock system allowed her and her husband to install it themselves over a weekend.
Life After Installation
“Now we host game nights without stress, our golden retriever’s nails don’t leave marks, and the basement is our favorite movie-watching spot,” Sarah says. “Guests always compliment how rich the floors look – they’re shocked it’s not real hardwood.”
Why Homeowners Choose Edwards Oak LVP
For Busy Households
- Spill-proof for messy kids and pets
- Stain-resistant against common household liquids
- Easy cleaning with just sweeping and damp mopping
For Design-Conscious Owners
- Varied plank lengths for natural visual rhythm
- Warm brown and greige tones complement any decor
- Matching trim pieces available for polished look
For Practical DIYers
- No special tools required for installation
- Can be installed over most existing floors
- Pallet quantity covers average rooms efficiently
Ready to Transform Your Floors?
Join thousands of satisfied homeowners who’ve discovered the perfect balance of beauty and durability with TrafficMaster’s Edwards Oak Luxury Vinyl Plank flooring. At just $99.99 per pallet (768 sq. ft.), it’s an affordable luxury that stands up to real life.
Pro Tip: Order 10% more than your measured square footage to account for cutting waste and future repairs. All planks for a project should come from the same dye lot for color consistency.
Technical Note: While 100% waterproof, proper subfloor preparation is essential. Not recommended for outdoor use or unheated spaces.